Embedded Executive: Reuben Townsend, European FAE GigaDevice

By Rich Nass

Executive Vice President

Embedded Computing Design

September 09, 2020

Embedded Executive: Reuben Townsend, European FAE GigaDevice

RISC-V gets a lot of attention as an open-source ISA. Is that attention warranted? The answer, unfortunately, is that it depends. It depends on what problem you're trying to solve.

 

RISC-V gets a lot of attention as an open-source ISA. Is that attention warranted? The answer, unfortunately, is that it depends. It depends on what problem you’re trying to solve, your familiarity with the tools, your design window, and your engineering talent. The aspect I wanted to confirm was whether the ecosystem is ready for prime time, because as you know, no matter how great your silicon is, if you can’t program it, you’re not going to get very far.

One IC vendor that’s sticking his proverbial neck out in the RISC-V space is GigaDevice. The company is betting that the tools are ready and they’re better than “good enough.” That was opined by Reuben Townsend, a European FAE for GigaDevice in this week’s Embedded Executives podcast.

Richard Nass’ key responsibilities include setting the direction for all aspects of OSM’s ECD portfolio, including digital, print, and live events. Previously, Nass was the Brand Director for Design News. Prior, he led the content team for UBM’s Medical Devices Group, and all custom properties and events. Nass has been in the engineering OEM industry for more than 30 years. In prior stints, he led the Content Team at EE Times, Embedded.com, and TechOnLine. Nass holds a BSEE degree from NJIT.

More from Rich