NRF 2026: MediaTek Unveils Performance-Optimized IoT Platform for AI-Driven Smart Retail

By Chad Cox

Production Editor

Embedded Computing Design

January 14, 2026

News

During NRF 2026, MediaTek exhibited its wide ranging portfolio of connected solutions for the next generation of smart retail capabilities. MediaTek revealed a performance-optimized IoT platform combining 5G and Wi-Fi 7 support with powerful edge AI and multimedia abilities. The solution is powered by an octa-core ARMv9 CPU and embedded NPU to support generative AI.

The company highlighted its Genio platform of products ideal for edge AI applications in Smart Retail and Hospitality including vision AI and on-device Generative AI, dual-display support and remote management for desktop POS, 4K resolution, and a smart kiosk with self-checkout proficiencies.

MediaTek had over 35 presentations displaying how retailers can offer the next generation retail experience. The demonstrations highlighted use cases such as shelf organization, real-time inventory tracking, frictionless payments, and AI applications that enhance procedures and improve customer interactions.

For more information, visit mediatek.com.

Chad Cox is the Production Editor at Embedded Computing Design. His responsibilities are centered around content creation, writing and editing, and article research and development. Chad covers industry news and events and is known to interact with various industrial leaders via on-premise visits and online interviews. He is responsible for the digital footprint and dissemination of news via social media posts, advertising creation and the production of newsletters including the Embedded Computing Design’s Daily.

He is well versed in many facets of industrial computing including Edge AI, IoT, Processing, Security, Open Source, and more.

Chad graduated from the University of Cincinnati with a B.A. in Cultural and Analytical Literature and holds a master’s in education.

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