Embedded Computing Design

Jason Clarke

Co-Founder and VP of Sales and Marketing

Crank Software

Jason Clarke is co-founder of Crank Software, an AMETEK company, helping embedded GUI product teams bridge the gap between design vision and customer expectations to deliver market-leading UX using Crank Storyboard.

Articles 1 - 2
IoT

Techniques to Improve UX for Success in Embedded Markets - Story

April 16, 2021
Jason Clarke Crank Software   NXP Semiconductors  

Creating a meaningful and relevant user experience (UX) for IoT devices is much harder than building a SaaS application, website, or smartphone app. Your design must account for software and hardware features, and run on platforms with less resources and tighter power constraints than the average cloud or web app.

Software & OS

Extending the Life of Your Embedded GUI - Video

February 04, 2020
Jason Clarke Crank Software  

Ask any embedded GUI developer or designer about re-building your product?s user interface, and you?ll probably be met with groans.

Articles 1 - 2