Embedded Executive: The Evolution of a Wireless Standard, LoRa Alliance

By Rich Nass

Executive Vice President

Embedded Computing Design

February 05, 2025

Embedded Executive: The Evolution of a Wireless Standard, LoRa Alliance

At the LoRa Alliance, there’s a new sheriff in town. Alper Yegin is the group’s new CEO.

LoRaWAN, which stands for long range wide-area network, allows transmissions to occur at very low power, sometimes lasting many years without changing batteries.

Yegin believes the LoRaWAN spec is quite solid, but there’s always room for it to evolve. He feels that one of his primary tasks is increasing awareness and education around the standard. This can (and will) happen by increasing partnerships with complementary organizations, having more activity at industry events, and holding local meetups.

In this week’s Embedded Executives podcast, we also discuss how the spec competes in a crowded space and what the future holds.

Richard Nass’ key responsibilities include setting the direction for all aspects of OSM’s ECD portfolio, including digital, print, and live events. Previously, Nass was the Brand Director for Design News. Prior, he led the content team for UBM’s Medical Devices Group, and all custom properties and events. Nass has been in the engineering OEM industry for more than 30 years. In prior stints, he led the Content Team at EE Times, Embedded.com, and TechOnLine. Nass holds a BSEE degree from NJIT.

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Networking & 5G